Design + Illustration
A rich media pushdown ad created for Microsoft to announce the Surface tablet. The interactive ad allows users to drag a slider navigation to reveal more "Fun" or "Done," representing the ability to multitask on the Surface.
App tiles follow the movement of the tablet as it moves from side to side and rotates to show additional product views. The ad was designed to be responsive and work on desktop and mobile devices.
Concept Design / UX Design / UI Design / Art Direction